Often website owners believe that getting top rankings is simply a matter of changing their website, and certainly these “on-page” factors do play an important part. However, rankings are also significantly influenced by external factors – and the most important of these is the number and quality of inbound links or backlinks (links from third [...]
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The home pages of many business websites are suffering an identity crisis. They’re trying to do the job of several web pages, and doing none of those jobs particularly well. This post provides some general guidelines on the types of things you should (and shouldn’t) include on your small business website’s Home Page. Quick Guide [...] |
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