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Google Places Search Results to change

Google is forever tweaking the content, structure and even functionality of their search results, but over the last month or so has implemented a number of very significant changes  – notably Google Instant, Instant Preview, and the way that Google Places content has been incorporated into the  SERPs. In particular in the latest batch of [...]

Google Hotpot – a new, easier way to find and review local services

Google has recently announced the release of a new reviews system called Google HotPot which makes it far easier for you to find and rate local services. Hotpot, is designed to make local search results for places on Google more personal, relevant and trustworthy and also includes a new social element – allowing you to [...]

Optimising & Marketing a Self Storage website

The recently released Self Storage Association of Australasia (SSAA) Demand Study for 2010 has highlighted a whole lot of interesting data about the Australian Self Storage industry – and in particular how potential customers are increasingly looking to the web as a primary source for finding out how and where they can store their things. [...]

Rich Snippets now Supported for Google Local Search

The Google LatLong Blog have announced support for rich snippets on Google Maps and local results.  This could present an opportunity to raise the profile of your business on Local search queries. Google says: “your use of Rich Snippets can help people find the web pages you’ve created that may reference a specific place or [...]

Grab your Local Business Listing on Google Maps

How would you like to advertise the physical location of your business for free and get extra Google exposure ?  Thanks to Google Maps, this is relatively easy to do, and with the  “Universal Search” implemented by Google during 2008, it also presents a great chance to capture #1 rankings. Why Should You Bother With [...]